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	<title>Comments on: Whose Story Are You Telling?</title>
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	<link>http://sethsimonds.com/storytelling-in-advertising-pantene/</link>
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		<title>By: Seth</title>
		<link>http://sethsimonds.com/storytelling-in-advertising-pantene/#comment-2559</link>
		<dc:creator>Seth</dc:creator>
		<pubDate>Sun, 16 Aug 2009 05:21:25 +0000</pubDate>
		<guid isPermaLink="false">http://sethsimonds.com/?p=2255#comment-2559</guid>
		<description>Always glad to be of some help! =)

Oddly enough, I&#039;m actually considering publishing a few posts that have more to do with me. I haven&#039;t really done that at all and sometimes it can be nice to get a look at what an author is about. We&#039;ll see.

Thanks and good luck!</description>
		<content:encoded><![CDATA[<p>Always glad to be of some help! =)</p>
<p>Oddly enough, I&#8217;m actually considering publishing a few posts that have more to do with me. I haven&#8217;t really done that at all and sometimes it can be nice to get a look at what an author is about. We&#8217;ll see.</p>
<p>Thanks and good luck!</p>
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		<title>By: Seth</title>
		<link>http://sethsimonds.com/storytelling-in-advertising-pantene/#comment-2558</link>
		<dc:creator>Seth</dc:creator>
		<pubDate>Sun, 16 Aug 2009 05:20:50 +0000</pubDate>
		<guid isPermaLink="false">http://sethsimonds.com/?p=2255#comment-2558</guid>
		<description>You had me at the Kinkaid comment. =)

The video is much like other productions put on by soap companies. Daytime TV didn&#039;t get it&#039;s nickname just for fun.

That said…I think the video still holds true for this post. They didn&#039;t tell a story about soap and that, at a very basic level, is something many could learn from.

Is it possible to do a better job of telling a story? Absolutely. I haven&#039;t seen it done much lately though. I like to see a bit more.

Thanks!</description>
		<content:encoded><![CDATA[<p>You had me at the Kinkaid comment. =)</p>
<p>The video is much like other productions put on by soap companies. Daytime TV didn&#8217;t get it&#8217;s nickname just for fun.</p>
<p>That said…I think the video still holds true for this post. They didn&#8217;t tell a story about soap and that, at a very basic level, is something many could learn from.</p>
<p>Is it possible to do a better job of telling a story? Absolutely. I haven&#8217;t seen it done much lately though. I like to see a bit more.</p>
<p>Thanks!</p>
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	<item>
		<title>By: Seth</title>
		<link>http://sethsimonds.com/storytelling-in-advertising-pantene/#comment-2557</link>
		<dc:creator>Seth</dc:creator>
		<pubDate>Sun, 16 Aug 2009 05:20:00 +0000</pubDate>
		<guid isPermaLink="false">http://sethsimonds.com/?p=2255#comment-2557</guid>
		<description>You&#039;ve built up a reader base of people who are very much interested in “you.” Jumping niche is never fun and rarely easy.

I don&#039;t think there&#039;s an either/or when it comes to comments. I&#039;d have to look at your blog and see the background to have a better idea of what you&#039;re dealing with.

I&#039;m glad you enjoyed this!</description>
		<content:encoded><![CDATA[<p>You&#8217;ve built up a reader base of people who are very much interested in “you.” Jumping niche is never fun and rarely easy.</p>
<p>I don&#8217;t think there&#8217;s an either/or when it comes to comments. I&#8217;d have to look at your blog and see the background to have a better idea of what you&#8217;re dealing with.</p>
<p>I&#8217;m glad you enjoyed this!</p>
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	<item>
		<title>By: Seth</title>
		<link>http://sethsimonds.com/storytelling-in-advertising-pantene/#comment-2556</link>
		<dc:creator>Seth</dc:creator>
		<pubDate>Sun, 16 Aug 2009 05:19:33 +0000</pubDate>
		<guid isPermaLink="false">http://sethsimonds.com/?p=2255#comment-2556</guid>
		<description>I agree with you on most media. Not sure how a narrative would work well for technical documents though. =)

Love the line about autobiographies. On point.</description>
		<content:encoded><![CDATA[<p>I agree with you on most media. Not sure how a narrative would work well for technical documents though. =)</p>
<p>Love the line about autobiographies. On point.</p>
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	<item>
		<title>By: Seth</title>
		<link>http://sethsimonds.com/storytelling-in-advertising-pantene/#comment-2555</link>
		<dc:creator>Seth</dc:creator>
		<pubDate>Sun, 16 Aug 2009 05:18:39 +0000</pubDate>
		<guid isPermaLink="false">http://sethsimonds.com/?p=2255#comment-2555</guid>
		<description>Oh, I know That Guy, too! =)

It&#039;d be cool if storytelling took off. Unfortunately, it takes a lot of effort and a willingness to give up on pursuing traffic, clicks, and links in the interest of value-added communication.

I liked the ad, too.

Thanks!</description>
		<content:encoded><![CDATA[<p>Oh, I know That Guy, too! =)</p>
<p>It&#8217;d be cool if storytelling took off. Unfortunately, it takes a lot of effort and a willingness to give up on pursuing traffic, clicks, and links in the interest of value-added communication.</p>
<p>I liked the ad, too.</p>
<p>Thanks!</p>
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	</item>
	<item>
		<title>By: Seth</title>
		<link>http://sethsimonds.com/storytelling-in-advertising-pantene/#comment-2554</link>
		<dc:creator>Seth</dc:creator>
		<pubDate>Sun, 16 Aug 2009 05:18:14 +0000</pubDate>
		<guid isPermaLink="false">http://sethsimonds.com/?p=2255#comment-2554</guid>
		<description>And to think that you give me crap for using numbered lists and bullets all the time! =P

Great points about pulling things together by referencing the same metaphor in a variety of ways.

Thanks Sarah!</description>
		<content:encoded><![CDATA[<p>And to think that you give me crap for using numbered lists and bullets all the time! =P</p>
<p>Great points about pulling things together by referencing the same metaphor in a variety of ways.</p>
<p>Thanks Sarah!</p>
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	<item>
		<title>By: Seth</title>
		<link>http://sethsimonds.com/storytelling-in-advertising-pantene/#comment-2553</link>
		<dc:creator>Seth</dc:creator>
		<pubDate>Sun, 16 Aug 2009 05:16:59 +0000</pubDate>
		<guid isPermaLink="false">http://sethsimonds.com/?p=2255#comment-2553</guid>
		<description>Along the same lines of the tune on repeat, many of the blogs I once visited regularly ended up feeling like the same party with the same people and the same music mashup with every post.

I&#039;m attempting to avoid that same problem here. I hope to share more stories in the future as I&#039;m pretty sure I&#039;ve run out of ways to explain why the seth simonds shampoo might work for you. =)

Thanks John!</description>
		<content:encoded><![CDATA[<p>Along the same lines of the tune on repeat, many of the blogs I once visited regularly ended up feeling like the same party with the same people and the same music mashup with every post.</p>
<p>I&#8217;m attempting to avoid that same problem here. I hope to share more stories in the future as I&#8217;m pretty sure I&#8217;ve run out of ways to explain why the seth simonds shampoo might work for you. =)</p>
<p>Thanks John!</p>
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	<item>
		<title>By: Seth</title>
		<link>http://sethsimonds.com/storytelling-in-advertising-pantene/#comment-2552</link>
		<dc:creator>Seth</dc:creator>
		<pubDate>Sun, 16 Aug 2009 05:16:39 +0000</pubDate>
		<guid isPermaLink="false">http://sethsimonds.com/?p=2255#comment-2552</guid>
		<description>Hi David!

I think we should all be storytellers. Those with lots of interesting personal stories seem to do best when they set aside those narratives in favor of ones gleaned from others. It turns a teaching experience for one into a learning experience for all.</description>
		<content:encoded><![CDATA[<p>Hi David!</p>
<p>I think we should all be storytellers. Those with lots of interesting personal stories seem to do best when they set aside those narratives in favor of ones gleaned from others. It turns a teaching experience for one into a learning experience for all.</p>
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	</item>
	<item>
		<title>By: Seth</title>
		<link>http://sethsimonds.com/storytelling-in-advertising-pantene/#comment-2551</link>
		<dc:creator>Seth</dc:creator>
		<pubDate>Sun, 16 Aug 2009 05:15:31 +0000</pubDate>
		<guid isPermaLink="false">http://sethsimonds.com/?p=2255#comment-2551</guid>
		<description>Perhaps I&#039;m just not familiar enough with traditional marketing to know any
better? =)
Always glad to bring up questions…they&#039;re always ones I&#039;m working through
as I write a post and especially as I process reader comments.

Sending multiple thanks right back at you. Have a fulfilling weekend, Jay!</description>
		<content:encoded><![CDATA[<p>Perhaps I&#8217;m just not familiar enough with traditional marketing to know any<br />
better? =)<br />
Always glad to bring up questions…they&#8217;re always ones I&#8217;m working through<br />
as I write a post and especially as I process reader comments.</p>
<p>Sending multiple thanks right back at you. Have a fulfilling weekend, Jay!</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: Seth</title>
		<link>http://sethsimonds.com/storytelling-in-advertising-pantene/#comment-2550</link>
		<dc:creator>Seth</dc:creator>
		<pubDate>Sun, 16 Aug 2009 05:15:05 +0000</pubDate>
		<guid isPermaLink="false">http://sethsimonds.com/?p=2255#comment-2550</guid>
		<description>Edward,

Thanks. I&#039;m a big fan of Steinbeck &amp; Gladwell (He&#039;d be thrilled at the association) and the post format is just one of a few I&#039;ve been playing with lately. Seems to be a winner and I&#039;m really glad you enjoyed it.

Now I have to surprise you with future posts and that gets more difficult with time.

Have a great weekend!</description>
		<content:encoded><![CDATA[<p>Edward,</p>
<p>Thanks. I&#8217;m a big fan of Steinbeck &#038; Gladwell (He&#8217;d be thrilled at the association) and the post format is just one of a few I&#8217;ve been playing with lately. Seems to be a winner and I&#8217;m really glad you enjoyed it.</p>
<p>Now I have to surprise you with future posts and that gets more difficult with time.</p>
<p>Have a great weekend!</p>
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